How to Attract More Network Marketing Prospects Through a Dynamic Social Media Strategy

In this week’s podcast episode we’re going to talk about how to attract more network marketing prospects to you through your social media posts so you can enroll more customers and team members in your business. If you struggle with when and what to post on social media to get the best results, you’re going to love this episode!

True Story: Social media is hurting more network marketers than it’s helping. 

It’s a sad but true fact… too many network marketers are being taught to use social media the WRONG way. This is PART TWO of a two-part training series about how to set yourself apart from all the other network marketers in your company and grow your business quickly on social media. 

If you haven’t listened to Part 1, click here to check it out now before continuing on with this episode.

After being with the same network marketing company for over a decade, when I partnered with a new company in 2015 I wanted to be coachable. That included being coachable to how this company was using social media, but unfortunately they were doing it all wrong. 

Within just a few weeks of implementing what was taught by our upline my engagement dropped to almost 0. I had friends and family members unfriending me left and right. People started avoiding me in social media AND in real life. It was NOT pretty. 

Thankfully, I came out of it pretty quickly… and committed to learning the RIGHT way to post on social media for myself and so we could teach our growing team. 

Fast forward a bit, and now it’s not uncommon for me to get 40-50 leads from ONE social media post. It’s possible, but you have to do it the right way. 

Infomercial vs Primetime

It’s time to start thinking of your social media profile as your own television channel. The only question is, are you showing primetime quality content or are you only known for your infomercials? 

Be sure to listen to the podcast for more explanation and details on this. Then you can download my Social Media Strategy Planning Guide to map out your own primetime-quality content for your profile! 

What Your Social Media Strategy Should Do for Your Audience

People hate to be sold, but they love to buy. Once you understand and fully grasp this concept, you’ll never go wrong again! Your social media posts should never try to “sell” your audience. Instead, focus on educating, informing, inspiring and entertaining them, and they will sell themselves and buy from you all day long. 

I go into this concept in more detail inside the podcast episode. Click here to listen to it now.

What Your Social Media Strategy Should Do for You

The purpose of your social media posts is not to get you sales and enrollments. It’s to get you more CONVERSATIONS. As network marketers we are professionals at having conversations. The more we have, the more money we make. It’s that simple!

The posts outlined in my Social Media Strategy Planning Guide will set you up to generate conversations that lead to sales and enrollments in your business week after week after week!